Welcome Airrobe, Feastables and Obit, Sugar Capital Celebrates One Year
Dear Sugar Capital Community,
We hope this newsletter finds you well and settled into your fall routines.
Please join us in welcoming three new companies to our portfolio: AirRobe, Feastables and Obit. See below for more on each.
This month we are celebrating our one-year anniversary and the final close of Sugar Capital Fund I. Thank you all for coming along on this journey with us!
Please see below for more details and updates and visit sugarcap.com to see our full portfolio.
Portfolio News
Brightland Brightland’s honey is a sweet new addition to the Instagram-favorite olive oil and vinegar brand - CNN
Caraway The Best Nonstick Cookware Sets For Everyday Cooking - Forbes
Fast Inside two companies making the shift to the hybrid work model - Morning Brew
Kinship - 9 Best Recyclable Beauty Products Worth Adding To Your Routine - Cosmopolitan
Starface - Skincare Brand Starface Partners With NCAA Athletes Following Landmark Supreme Court Decision - Forbes
Industry News
Amazon is planning a beauty products event for October to hook early holiday shoppers - CNBC
Back-to-School, eCommerce Help Boost August Retail Sales by 0.7% - Pymnts
Why digital retail darlings Warby Parker and Allbirds are betting big on stores to grow ahead of public debuts - CNBC
Texas wanted to be the tech haven of the U.S. Its new abortion bill and other measures are causing workers to rethink their moves. - The Washington Post
Sugar Capital News
Over the summer we welcomed AirRobe, Feastables and Obit to the Sugar Capital Portfolio!
AirRobe is the new way for consumers to re-sell their fashion on the secondary market. AirRobe partners with retailers to help drive conversion by displaying the estimated re-sell value of items before customers buy. Customers simply tap ‘Add to AirRobe’ when adding items to their cart and then, with one click, they can list the item for re-sale when they’re ready. AirRobe was started in Australia and is now expanding into the US. Sugar Capital participated in AirRobe's Seed round of financing which closed earlier this month.
Currently, in stealth mode, Feastables is a Direct to Consumer consumer packaged goods brand launching later this year by an extremely popular YouTube star. Sugar Capital participated in the Series Seed round for Feastables.
Obit is an online death memorialization platform with a vision to honor life's purpose by sharing stories from the past to shape the future. They do this by democratizing access to memorialization with a tech-enabled platform fueled by community. Obit is currently in pre-launch stage. Sugar Capital participated in Obit's Pre-Seed round of financing.
